Nick Polt

I make B2B marketing work for humans.

Brand marketing leader at global software companies. Runner 🏃

I'm Nick Polt, and I connect B2B brands with humans. Over 20 years, I've driven measurable business results at global companies by building human-centered content, messaging, and digital experiences.

I've led enterprise-scale website redesigns and migrations. I've partnered with CEOs to deliver conference-defining keynote presentations. And I've developed messaging playbooks that make sales teams jump for joy.

I drive organizations to communicate in plain, clear, direct language and visuals — the kind human beings (like those in your target audience) respond to.

If your organization is finding it hard to get its message straight, get its brand out there, engage the right target audiences, and meet its pipeline targets, let's talk.

Expertise

What I Do

Brand Strategy Messaging & Positioning Web and Digital Marketing Executive and Crisis Communications Brand Storytelling Content Strategy Video Marketing Strategy AI Prototyping and Automation Team Leadership B2B Marketing Keynote & Presentation Design Marketing Operations And a Whole Lot More
Board International brand campaign — airport advertising Brand Campaign
Be bold — keynote presentation slide Keynote Design
MicroStrategy video content Video Content
Board.com website redesign Website Redesign
Experience

Work History

Board International

Global Head of Brand, Web, and Content

Led brand transformation for a global enterprise software company, driving $50M+ in annual pipeline. Built the first brand messaging playbook, migrated multi-language website, and led a complete visual identity overhaul.

8x8

Sr. Director, Marketing and Chief Editor

Established brand voice and content strategy for SaaS cloud communications platform. Led roll-out of new brand videos and thought leadership campaign. Partnered with executive team to craft brand narrative and keynote presentations.

MicroStrategy

Senior Director / Director / Manager, Marketing Communications & Web

Progressed from Web Editor to Senior Director at public business intelligence software company. Re-architected global website and doubled organic traffic through content campaigns and optimization, launched social media programs. Built and led a 12-person team spanning web, content, video, and social media.

Center for Policy Alternatives

IT Policy Specialist

Modernized digital infrastructure for public policy nonprofit in Washington DC, redesigned the website, launched a blog that increased traffic fivefold. Grew the legislator network by 50% while cutting technology costs by 40%.

Entertainment

It's not all about work.

  • Spend Sunday AM with the NYT crossword
  • Dial in the perfect espresso
  • Build fun projects with AI
  • Hike, bike, and backpack
  • Run, run, run!
  • Play piano
Nick Polt trail running in the desert